MEME AS ART: project Upload/Download
about new vision of

This year in the framework of the International media-forum "Dialogue of Cultures" there is Spanish project, which devoted to art forms in the digital age. More than 10 photobooks by foreign and russian artists were collected special for this project.
Mini-exhibition in the framework of a large photo exhibition "Here I live" has its own history and unique concept. Supervisor of the project Upload/Download is Daniel Mayrit. He provided one of his installations for "Dialog culture". All the books can be touched but can't be bought.

The Installation consists of two spaces separated with a huge wall. Each part has its own meaning. So, one side of the wall was named as "The great wall of memes" (similarly to the great Chinese wall). There you can see popular memes for the last decade. On the opposite side there are books which devoted to photographs in the internet and digital sphere. According to the main idea of the project, every work no matter what is this photo, quote or video – getting into the internet lost its previous meaning and become a unique art-project. Daniel Mayrit appeal us to look at digital creativity as a new layer of modern culture.
Art, after all, is related to communication process. It disseminates messages among people. You can do it yourself creating your own work or via works of other artists. In fact, it is the same process.
Daniel Mayrit
The exhibition aims to show the different sides of the same problem: how art, photography, journalism and the creative environment based on images face digital dematerialization in the era of our existence, - says Daniel Mayrit. - In this scenario, I perceive two different reactions: on the one hand, we have a very healthy Renaissance of the documentary genre (especially in photography), and on the other hand, we have those authors who bring the digital world into our tangible world.
valentina tanni
The Great Wall of memes
The research project created as a form of visual archive is based on "Mnemosyne Atlas" by Aby Warbung updating his idea in the light of the current participatory and viral cultural context. The goal is to retrace the travels of various images through time and space, highlighting the different ways in which they have been used, remixed and re-invented. The collection also place emphasis on the metamorphic nature of today's cultural products.
Which side wanna join?
nikola mikhov
"Mona Lisa"
The author took pictures of people taking selfies in front of Mona Lisa. To make these pictures Nikola Mikhov spent 138 hours in front of one of the most famous paintings, watching a crowd of visitors from all over the world. The photo project presents Mona Lisa as the most recognizable icon of modern culture, a mass-consumption product and a place of worship, which attracts 8 millions people a year.
Jean Boat

"Kim Jong Il looking at things"

In this book you can see a continuous series of photos of Supreme Leader of North Korea. The works fascinate with their formal rigor and dynamism. Now you can see how the "most photogenic" leader looks at a wide range of things. Also in this book there is an essay called «A look at Kim Jong-il» written by Mark Bor.
kyrre lien
"The Internet Warriors"
Who are the people that get so angry online? Why do so many of them choose to harass people, threaten people, and stretch the freedom of speech to its limits? During the past three years, documentarist Kyrre Lien has met some of the most active online commenters across the world. From the fjords in Norway, to the U.S. desert, a boat in Denmark and an apartment in Lebanon.

"Wonders of the world"

It is a series of diptychs and triptychs showing people, landscapes and architecture from Cappadocia and Syria to Zimbabwe and Easter Island. The author presents us with his vision through the camera lens. And the more technologically the modern world becomes, the more valuable this experience is for the viewer, who receives a rare opportunity to join the preservation of elusive beauty.
maria моrina
"Grozny: 9 cities"
This is a transmedia project that answers the question: "What is the city of Grozny from the inside?". The project appeared as a response to the active dissemination of false information about Chechnya and the Chechen war in the media. Morina devoted four years to the study of life in modern Chechnya. Based on Thornton Wilder's idea of several cities hidden in one, she divided the city into nine parts: the city of ordinary people; city of men; the town that does not exist; city of religion; city of servants of the people; alien city; city of women; city of oil and the city of war.

"After the Firebird"
The author has been shooting in the Pskov region for the last 6 years. Her grandmother and grandfather were born there. She wanted to capture the manifestations of folk mysticism. In her opinion, it is an integral part of Russian life. Faced with the fabulous world of folklore, you soon realize that it is rooted in absolutely real soil and all superstitions, conspiracies and rituals, fairy tales and fables are not just a warehouse of the collective unconscious archetypes, but an immediate response of the collective soul to the mysterious mystical currents of natural elements.